Avianca, the national airline of Costa Rica, has revealed a new retro aircraft with a LACSA livery. The aircraft, a Boeing 787-8 Dreamliner, pays tribute to the airline’s history and heritage, as well as its merger with LACSA, another Costa Rican airline, in the 1990s.
The new livery features the iconic blue, red, and white colors of both Avianca and LACSA, along with the slogan “Unidos por una nueva era” (United for a new era). The aircraft also features the Avianca and LACSA logos on its tail fins.
According to Avianca, the new retro aircraft will be used on select routes within Latin America and the Caribbean. It is part of the airline’s efforts to celebrate its 100th anniversary, which it will be marking in 2024.
Avianca was founded in 1919 as the national airline of Costa Rica, and has since grown to become one of the largest and most respected airlines in Latin America. It has a fleet of more than 100 aircraft, including Airbus and Boeing planes, and serves more than 100 destinations in 25 countries.
The addition of the retro aircraft with the LACSA livery is a welcome addition to Avianca’s fleet, and is sure to be a hit with both travelers and aviation enthusiasts alike. It is a testament to the airline’s rich history and its commitment to celebrating its past while also looking towards the future.
Avianca’s new retro aircraft is not the only way the airline is celebrating its 100th anniversary. The airline has also announced a number of other initiatives and events to mark the milestone, including the launch of a new corporate identity and the opening of a new museum at its San José headquarters.
The new corporate identity includes a refreshed logo and visual identity, which aims to modernize the brand while still paying homage to its history. The new museum, meanwhile, will feature a collection of historical artifacts and documents, as well as interactive exhibits and displays, showcasing the rich history of Avianca and its role in the development of aviation in Costa Rica and the region.
In addition to these initiatives, Avianca has also announced a series of special promotions and discounts for passengers to mark its 100th anniversary. These include discounted fares on select routes, as well as exclusive offers for members of Avianca’s loyalty program.
Overall, Avianca’s 100th anniversary celebrations are a testament to the airline’s enduring legacy and its commitment to innovation and progress. The addition of the new retro aircraft with the LACSA livery is just one aspect of these celebrations, and is sure to be a highlight for both travelers and aviation enthusiasts.
As part of its 100th anniversary celebrations, Avianca has also announced a partnership with the Costa Rican Tourism Institute (ICT) to promote the country as a tourism destination. The partnership will include a joint marketing campaign, aimed at showcasing the natural beauty, cultural richness, and diverse attractions of Costa Rica to travelers around the world.
The partnership with the ICT is a fitting one, as Avianca has played a key role in the development of tourism in Costa Rica over the past 100 years. The airline has helped to connect the country to the rest of the world, making it easier for travelers to discover its many wonders.
In addition to its partnership with the ICT, Avianca is also working with other organizations and institutions to celebrate its 100th anniversary. These include the National Museum of Costa Rica, which will be hosting a special exhibition on the history of the airline, and the Costa Rican Olympic Committee, which will be organizing a series of sporting events to mark the occasion.
Overall, Avianca’s 100th anniversary celebrations are shaping up to be a major event, not just for the airline, but for the country of Costa Rica as a whole. The addition of the new retro aircraft with the LACSA livery is just one aspect of these celebrations, and is sure to be a highlight for both travelers and aviation enthusiasts.